Shukies is a children's footwear brand. Lightweight, comfortable, and built to go with almost any outfit, the shoes are made for parents who care about the details.
The brand needed to match the product. Something fresh and modern that felt playful without being childish, and premium without being stuffy. We created the full identity from the ground up, covering logo, colour palette, typography and packaging design.
Every touchpoint was considered. From the logo mark to the way the box feels in your hands, Shukies needed to look and feel like a brand worth buying into from day one.
"We had a clear vision for Shukies but needed someone who could translate that into a brand. 360 Creation nailed it. The logo, the packaging, the whole feel of it is exactly what we were after. We launched with confidence because the brand was ready."