
Holt & Jax was created for dogs that turn heads. A premium chain collar brand designed specifically for larger breeds, it sits at the intersection of quality craftsmanship and genuine style. The brief was simple: make it feel as premium as it looks.
We built the brand from scratch. A strong, confident identity that reflected the weight and presence of the product without taking itself too seriously. Logo, colour palette, typography and a suite of advertising creative all designed to work across social, print and packaging.
The result is a brand that dog owners are proud to be seen with. Bold enough to stand out, refined enough to belong in the luxury space.



"360 Creation completely understood the vision for Holt & Jax from day one. The branding is exactly what we were after. Premium, bold and unlike anything else in the pet space. The ad creative they produced has been turning heads ever since."